KAM South launches new mobile-friendly, responsive website by Thrasher Photo + Design with Expert Tips videos by Hencar.
KAM South is excited to launch its new, updated website that brings you vital information for building your wealth, saving for retirement, and strengthening your investment portfolio. KAM South is a Fee-Only® wealth management firm that offers objective and unbiased advice on wealth management and financial planning.
As a thought leader in the investment management business and financial expert, KAM South CEO Christian Koch places top priority on serving his clients as a steward of their assets. Christian is a Harvard Business School AMP graduate. He also holds the prestigious Certified Financial Planner, ™ Certified Divorce Financial Analyst, ™ and Certified Private Wealth Advisor® certifications, placing him in a select group of financial professionals.
Like other savvy business leaders, Christian knows that the Internet is a powerful tool for connecting with people on the go who don’t always have time to sit at their desks doing research, but frequently use mobile devices to get the information they need. To be relevant and useful, websites must be optimized to appear correctly on a number of different devices so that the user experience is productive.
Christian chose Thrasher Photo + Design to create his existing new website. Co-owner Beth Hall Thrasher is an Emmy-award winning designer who has worked for CBS in San Francisco, CNN Headline News, and NHK-Tokyo. Her expertise brings the interactive KAM South experience to a new level. The new responsive, mobile-friendly site includes an extensive explanation of KAM South’s story and it’s proven investment strategies.
Christian knows that it’s no longer enough to just have a website. He has a solid reputation for staying ahead of the curve and understands the need for finding new ways to reach out and engage potential clients. He trusted Atlanta-based Hencar to produce a series of video tips for the KAM South website.
Hencar CEO Joe Carter’s background with major networks including CBS, NBC and CNN, plus his passion for telling great stories and creating compelling videos, made him a perfect choice to highlight Christian’s expertise. Hencar offers a wide range of services that go far beyond simply shooting and editing videos. Joe and Christian worked together extensively before and during the shoot to hone the video scripting and delivery, ensuring each video remained succinct and on point.
Videos like these are powerful marketing tools that help a website rise higher in search engine rankings. Nearly 60 percent of the CEOs questioned in a Forbes survey say they prefer watching video to reading text when doing business research. Those same trends are mirrored among the public at large. By having his videos embedded in his website as well as having a Vimeo Pro channel, KAM South is getting far more exposure and rising in relevance on search engines far more quickly than it could just by having a stand-alone website.
Christian’s understanding of these important marketing factors underscores his commitment to keeping KAM South on the cutting edge. That includes staying on top of the latest financial market trends and investment strategies to help KAM South’s clients build their wealth and implement a customized, optimal retirement plan.
Financial Planner Christian Koch on location with Hencar Productions, shooting the Expert Tips videos
